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Fractional creative direction for early-stage and Series A/B B2B companies that need a strong brand — built fast, built right.

Most early-stage companies need a great Creative Director about three years before they can afford one. That's where I come in. I embed directly in your team, build the brand systems your designers can actually execute, and make sure your company looks like it has its act together

What I do (and do well).

Get in touch

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Fractional Creative Direction

Ongoing creative leadership embedded in your team. I set the vision, align execution, and make sure everything you ship looks intentional — even when it was built in a hurry. Ideal for companies between 10–150 peoplewho need a CD but aren't ready to hire one full-time.

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Brand Strategy & Identity

Strategy first, aesthetics second. I'll help you define what your brand actually stands for before we touch a single typeface. Then we'll build a system that scales past your Series A without needing a full rebrand in eighteen months.

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Website & Design Systems

Your website is doing a lot of heavy lifting while your sales team sleeps. I design Webflow and WordPress sites and design systems that give your team the tools to move fast without every new asset looking like it came from a different company.

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Campaign & Marketing

The creative that has a deadline and a budget attached to it. I've built campaigns for Dropbox, Adobe, Airbase, and Instacart. I know the difference between design that looks good in a portfolio and design that actually performs.

Not bad for a team of one.

Years leading brand inside high-growth B2B companies

100+

Brand, web, and design system assets actively in use by teams today

36+

Clients served across B2B, SaaS, and beyond.

100

Client satisfaction — measured in repeat business, not survey scores

( TESTIMONIALS )

Don't take my word for it.

Collaborating with Kate was an exceptional experience. Her strategicvision and creative expertise solved our branding and web design challenges.

The transformation stayed true to our values and set us up for even moresuccess — Kate's focus on accessible, flexible design has really givenour brand a boost.

Maya Yeshurun

VP of Marketing, Inclusively

Kate truly captured the essence of our brand and translated it intoa beautiful, cohesive visual identity. The rebranding instilled a sense of trustand credibility among existing and potential customers.

We couldn't be happier.

Kenneth Kinion

CEO, Validin

Fractional creative direction for early-stage and Series A/B B2B companies that need a strong brand — built fast, built right.

Selected Work

What I do (and do well).

Not bad for a team of one.

Don't take my word for it.

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